Want to enhance your pipeline? Better expand your reach. That starts with your sphere of influence. Your sphere of influence is essentially your touchpoints. It’s who you reach on a regular basis. This includes clients, yes, but it also envelopes anyone with a touchpoint. Social media friends and followers, neighbors, colleagues, parents at your kids’ […]
Even if you’ve never heard of a “fixed mindset,” I bet you can guess what it entails. Yup. It’s that mentality that dictates whatever we’ve been dealt – including our basic skills, intellect and talents – are inherent from birth. Not good at soccer? You never will be. Just give up. Funny enough, people with […]
As everyone knows, what goes up must come down (before going back up and repeating this process again and again until the end of time). So here we go – or, rather, here it goes. It may be a down market but that doesn’t mean you have to watch your business swirl the drain. The […]
Everyone’s worried about a down market. A recession. The Great Recession. As mortgage professionals, we know a situation like the Great Recession is almost certainly off the table. However, we also know that this cycle might have peaked. Although the market hasn’t softened much in terms of price, demand and volume may be on the […]
There are those who shrink and those who rise to the occasion. The shrinkers don’t typically stay in our industry long enough to complete a full market cycle. Because that’s what the housing industry is. Cyclical. I guarantee you that those who’ve been in the mortgage business since 2008 know exactly what I’m talking about. […]