ARE YOU IN IT FOR THE LONG HAUL?

darren-friends

You’ve worked hard to secure that customer. You followed up on the lead, rescheduled your meeting a few times at their request, listened to their goals and concerns, answered emails at all hours, sent multiple follow ups for missing documents, discovered they forgot to mention they bought a boat two weeks ago and managed to […]

PRIORITY DELIVERY: THE CUSTOMER EXPERIENCE

darren-hands

When it comes down to it, most products and services are a means to an end. The mortgage industry is no different. We’re the catalysts to a potential homebuyer receiving the loan he or she needs to buy or refinance a home. Sure, there are different loan programs and terms, but in the end, that’s […]

AP CONNECT SETS APM APART

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You know APM has tons of tools that separate our loan officers and branch managers from the competition. This includes our APM Mobile app, AP Marketing, AP Agent Kit, AP Social and – last but not least – AP Connect. This is the premier tool I want to talk about today. AP Connect is APM’s […]

GET READY TO HYPE YOUR NEXT HYBRID MEETING

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At this point, no one knows what the future holds with the pandemic. Chances are, we’ll continue to live in a hybrid work environment where some people are in the office and others work remotely. These two groups may even be one in the same as many employees adopt a flexible policy that allows everyone […]