SUPERFANS STILL EXIST!

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Though our spring summits may be postponed, they got me thinking about APM’s fall Symposium, which was full of awesome speakers and content. One of our speakers was Brittany Hodak, co-founder of the Superfan Company, who I introduced you to back then. You might recall, Brittany talked about the concept of superfans, which are created when people […]

THE RULE OF 80/20

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This year may be all about “2020 vision,” but I’m going to ask you to narrow your focus. The numbers I like to envision are 80/20. This theory says that 20 percent of your efforts will account for 80 percent of your overall results. Also known as the Pareto Principle, this rule helps you maximize […]

PLANNING FOR SUCCESS

Planning For Success

By now, I’m sure you’re well aware that success doesn’t happen overnight. It also doesn’t tend to happen by accident. With stiff competition, advancements in technology and a cyclical housing market, success in our industry takes hard work and dedication. The more intentional we are about what we want to accomplish, the higher the likelihood […]